Brand CRM Specialist

  • Società: Sephora Italy
  • Luogo: Italy
  • Settore di attività: Distribuzione selettiva
  • Tipo di contratto: Lavoro a tempo indeterminato
  • Mestiere: Marketing
  • Esperienza richiesta: Almeno 2 anni
  • Codice identificativo: SEPH02530
  • Data di pubblicazione: 06.06.2018

Posizione

MISSION The resource will be part of customer management team and will report to CRM manager. He/she will be responsible to manage customer lifecycle through CRM Brand campaigns among different channels (email, mailing, Minimagazine, sms), in accordance to Sephora strategy and priorities. RESPONSIBILITY >  Analyze the customer purchase behavior related to a single brand in order to identify and implement the best suitable campaign. >  Plan, implement and analyze the results of each brand campaigns. >  Managing budget, assure positive ROI and respect deadline for each campaign. >  Analyze the CRM campaign results and share the key insights with the internal and external stakeholders. >  Manage the Mini-magazine production by coordinating the information received from brands, offer and marketing teams. Working with local and central team and external supplier, ensuring consistency of the communication with current Sephora animation.

Profilo

SKILLS >  Analytical skills and knowledge of CRM campaigns. >  Excellent interpersonal, organizational and communication skills. >  Result-oriented, proactive and spirit of initiative. >  Excellent accuracy and attention to detail. >  Able to define and manage priorities and time. >  Positive mindset and teamwork attitude >  Business oriented. REQUIREMENTS >  3/5 years of experience in CRM (ideally in digital/multichannel retail or consulting agency). >  Excellent English (French is a plus). >  Expert working knowledge of Microsoft Office Suite (Excel, Word, PowerPoint). >  Knowledge of beauty market is a plus.
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